Suzanne M. O'Toole - Sales Representative - Real Estate
Suzanne M. O'Toole - London Ontario Real Estate- Sutton Group - Select Realty Inc., Brokerage
getting ready to sell

When getting your home ready to sell, , you need to look at your house in a new way. Think of your house as a product about to go on the market where it is probably competing with brand new housing. It needs to show well – which means clutter-free and well kept.

You need to make your house a “10”

Today’s homebuyers lead busy lives and may not be interested in taking on major repairs or improvements upon moving in. The information Suzanne will give you will help you identify what is right and what is not so good about your "product". It will give you the opportunity to take corrective action to ensure your house looks fresh, clean and well maintained when the “For Sale” sign goes up.

Fix It First

If you need to make improvements to your home, do the work before it goes on the market. Potential buyers are not interested in hearing about your good intentions to look after defects before a transfer of ownership takes place. Even if fix-up work is underway, buyers may not be able to visualize what your home will look like when the work is finished. They will just remember it being in a state of disrepair.

Professional Inspection: Yes or No?

A serious buyer may want to have a professional home inspector check your house from top to bottom before making an offer. Even though this guide will help you identify problems on your own, the option of hiring a professional home inspector is open to you as well. An inspection in advance of putting your home on the market is a good idea. It is your best way of finding and taking care of serious deficiencies before an inspector hired by a potential buyer discovers them.

The Selling Process - What Suzanne will Do For You!

  1. Contact Suzanne M. O'Toole
  2. Initial Consultation
  3. Home Comparsion Records - What your Home is worth on the Market
  4. Becoming Suzanne M. O'Toole Works For You- Becoming your Real Estate Agent
  5. Open Houses
  6. Incoming Offers


STEP 1: Contact Suzanne M. O'Toole

Whether you are looking for a comfortable place to retire or a beautiful spot for recreation, London, Ontario is an ideal place to call home. I am dedicated to helping you find the best home, investment property, or condo that fits your needs. I am a caring professional and I am driven by your best interest, I will go out of my way to show you every home or property that may be of interest to you. You’ll surely find that there are a variety of attractive properties in the London area that suit your family’s needs.
Here's more about my track record with selling and buying homes.

STEP 2: Initial Consultation

Call me to arrange for an appointment that is convenient with your schedule.
Upon meeting, we will take a “Buyer’s Look” around your home and note the condition of each room, layout, size of house, number of bedrooms, bathrooms, storage space, fireplace etc.

Based on this information, I'll sit down with you and listen to your needs and requirements for selling your home. Most people are attached to their homes because of personal sentimental events in their lives, and I will try to make the process as easy as possible and with as little stress as possible.

You will certainly have questions and I am here to help answer them and help you understand what is involved in selling your home. I will take away everything from this meeting, and come back in a few days to discuss with you the "worth of your home".

STEP 3: Home Comparison Records - What is your home worth!

Market value is defined as “the price a willing buyer will pay a willing seller given a reasonable amount time to expose the property to the open market”. As such, what the individual owner believes their home to be worth may or may not be the market value. As an experienced, successful sales representative, I will prepare a Competitive Market Evaluation which will identify comparable properties that have SOLD recently, comparable properties where the listing has expired and perhaps most importantly, comparable properties that are currently For Sale, or in other words, YOUR competition. Because the real estate market is ever-changing, careful attention should be paid to the properties that have sold recently and to those that are currently For Sale.

During this meeting, I have done the necessary homework to find out " what your home is worth". The value is associated with:

  • homes that recently sold in your neighborhood
  • homes that are currently on the market in your neighborhood
  • comparable homes in terms of size, number or rooms, garage availability
  • comparable homes in terms of roofing, furnace/air conditioning, window age etc.

I will show you listings of the above comparable homes so that you have a better understanding when comparing your home to the comparables.

STEP 4: Becoming Your Real Estate Agent

Once you decide to have me represent you, we are ready to take the next steps to get your home sold as quickly as possible.

  • We'll discuss how long you want me to represent you
  • We'll walk through your home again and I'll indicate things you can do to improve the "look" of your home so that it attracts customers. We need to "de-personalize" your taste from the home, and show the home off in the best light possible.
  • Possible improvements may include simple things such as cleaning, decluttering, painting, minor repairs; it's all about dressing the house for sale.
  • I can help stage your home to show its best features off. By staging, it draws potential clients to visualize the house and create a mood. Staging makes your house look bigger, brighter, cleaner, warmer, more loving and, best of all, it makes home buyers want to buy it.

STEP 5: Open Houses

Once the home is ready to be shown, we need to have some Open Houses to show off the home. One Open House is done for other real estate agents, to visit your property and make them familiar with your home for their customers.

  • We'll discuss when the best day to have your Open House
  • We'll walk through your home again and help make sure that it is set up ideally.

In addition, I will decide on other marketing strategies for attracting potential buyers.

STEP6: Incoming Offers

Once we get an offer, I will be right with you explaining the whole process. I represent YOU and look out for your best interests. My work ethics are:

Honesty, Integrity and a High Degree of Respect




Suzanne M. O'Toole - Sales Representative - Sutton Group - Select Realty Inc., Brokerage*
tel: (519) 433-4331   fax: (519) 433-6894

* Each Office Independently Owned and Operated
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